About Us

IT Support Driven by Strategy and Process

Support your technology with service that is designed to focus on business goals, keep your team productive and secure your company’s data.

Established in 1999

Technology Services for Small and Mid-Market Businesses

From the early days, our mission was to help businesses realize the promises that new technologies could offer. That technology exists to serve the business and the people who make those businesses thrive.

People are at the center of what we do each day, technology just happens to be the environment. That said, we have hired and developed a deep bench of professionals that can problem solve most any technical issue simple or complex. And as a long time Gold Partner, we possess deep expertise with Microsoft technologies.

Our team’s number one priority is to serve. It’s how we hire, it’s what we measure and the focus of our continuous improvement efforts. Having fun is a collateral benefit of serving.

Work With Us

Applied Tech Staff Group Photo in the office

Key Stats – Experience, Scale and Happy Clients

We’ve been managing and supporting our clients’ technology needs long enough to have the systems, people and processes in place to deliver consistently strong results.

Years experience offering managed IT and security solutions
Professionals we support daily
Avg. Daily Customer Satisfaction Score
0 %
Avg client employee size

Steering the Ship

Leadership Team

This group will be the first to tell you they stand on the shoulders of highly capable teammates that make them look good every day.

Applied Tech president daniel petersen sitting on stairs

Daniel Petersen


pete sholts

Pete Sholts

Chief Operating Officer

kris cears

Kris Cears

Chief Information Security Officer

ken jensen

Ken Jensen

Senior VP, Finance & Accounting

anne vitale

Anne Vitale

VP, People & Culture

sam hickler

Sam Hickler

VP, Platform, Insights & Experience

jeremiah hepner

Jeremiah Hepner

VP, Managed Services

james walstad

James Walstad

Director of Sales
ryan curtis

Ryan Curtis

Director of Business Analytics & Data Insights

A photo of Michael Barnett, the Director of Client Success at Applied Tech

Michael Barnett

Director of Client Success

Providing Guidance

Our Board of Directors

We are lucky to have a board that listens, questions, supports and continually pushes us to be better.

rob burkholder

Rob Burkholder

Board Member

don epstein

Don Epstein

Board Member

kurt sippel

Kurt Sippel

Board Member

treve suazo

Treve Suazo

Board Member

brent allshouse

Brent Allshouse

Board Member


Headquartered in the Midwest

With offices in Madison, Milwaukee, Wausau, and Denver we also have professional staff in a dozen other markets across the US.

madison landscape view over water

Madison Area

Serving clients in central and southern Wisconsin.

Milwaukee landscape view over lake

Greater Milwaukee

Serving clients in eastern Wisconsin.

Wausau river view


Serving clients in northern Wisconsin.

denver city view with mountains in background


Serving clients in the Denver area.

“Having Applied Tech frees us to focus on what we do: trust settlement. And that helps us build and keep a really good customer service model that preserves our excellent reputation in the industry.”

Chris Foregger

President and CEO, Capital First Trust Co.

The Resource Hub

Get Complete Managed Services Insights

Visit our Resource Center for up-to-date news and stories for technology and business leaders.

Discover What’s New

this week in tech july 12 2024

This Week In Tech News | July 12

Happy Friday! Let’s take a moment to distract from the scorching Summer temperatures by talking about something else hot – this week’s tech news!  


Support Your IT Team and Business Goals with Co-Managed IT Support

Give your internal IT team the support they need to get the job done right.

Talk to James